Brands Go Mobile

Our Brands Go Mobile division creates, activates and executes mobile marketing strategies to further consumer engagement. We partner production companies, music labels, corporations and agencies around the globe to create strategic mobile marketing campaigns utilizing SMS, MMS, IVR and WAP technology. These components promote active engagement of the consumer and create comprehensive Customer Relationship Management database systems (CRM’s) for future marketing campaigns through consumer activation of Calls to Action.

Interactive ad mechanics encourage deep user engagement and provide quantifiable results. Brands Go Mobile develops turnkey interactive programs for content distribution, couponing, live voting/polling and will quickly execute campaigns. We assist in the creation of responsive and exciting Calls to Action, which can include promotional elements of:

•	Interactive Television
•	Print ads & Retail signage
•	Radio voiceovers
•	In-Theater ads
•	Internet ads
•	In-Venue shout-outs and display monitors.

Brands Go Mobile will create campaigns based on premium (consumer paid) or brand sponsored models.

•	Instantly trackable consumer engagement.
•	Activation metrics and Return on Investment (ROI).
•	User generated database compilation.
•	Customizable data fields.
•	Database mineable for future campaigns.
•	Data is easily extrapolated by Brands Go Mobile or available to brand or production for future campaigns.


	IVR allows the mobile user to use the voice features of their phone to interact with a voice activated database to acquire information from or enter data into. How it Works: Brand creates Call to Action. • User responds to call to action and calls vanity phone number (local or toll free) from their mobile phone. • Root tree system answers call, and gives prerecorded message options to press 1, 2, 3… to hear specific branding information. • User has option to opt in for future calls, or even have IVR system call a friend with a prerecorded message (grass root campaign extension.) Benefits: • Stand alone system which can be tied with SMS platform. • IVR will recognize cell phone number, allowing instant opt-in by consumer for future offers & updates, which can be returned via IVR or SMS. • Hassle free brand sponsored option. • No revenue share with any carriers.